WBEZ Print BIRDS by Xi Chicago

BIRDS
The Print Ad titled BIRDS was done by Xi Chicago advertising agency for subbrand: WBEZ 91.5FM (brand: WBEZ) in United States. It was released in Apr 2013.
Advertising campaign for WBEZ

WBEZ: BIRDS

Brand
WBEZ 91.5FM  (WBEZ)
Media
Print
Released
April 2013
Posted
April 2013
Market
United States
Industry
TV Channels/Radio Stations and Programmes
Agency
Xi Chicago
Creative Director
Rick Hamann
Executive Creative Director
Kevin Lynch
Copywriter
Chris Yocum
Art Director
Amanda Grandel
Account Supervisor
Katie Clow
Producer
Jeff Davis

Credits & Description:

Advertiser: WBEZ CHICAGO PUBLIC MEDIA
Agency: ENERGY BBDO, XI CHICAGO
Category: Copywriting
Account Manager: Meredith Haidle
Executive Creative Director: Kevin Lynch
Creative Director: Rick Hamann
Planner: Ryan Hallquist
Chief Creative Officer: Dan Fietsam
Planner: Jani Wescott
Producer: Jeff Davis
Art Director: Amanda Grandel
Account Manager: Nicole Lofaso
Copywriter: Chris Yocum
Account Supervisor: Katie Clow
Ambient Execution Description
These pieces appeared on public transportation cars and in transit stations. The purpose was to drive people to GoMakeBabies.com, a branded Facebook app, where they could be exposed to the program, take our Interesting Assessment, and listen to curated WBEZ content.