Winslow Contructors Print Anxiety by Magnum Opus

Anxiety
The Print Ad titled Anxiety was done by Magnum Opus advertising agency for Winslow Contructors in Australia. It was released in Jul 2018.
Advertising campaign for Winslow Contructors

Winslow Contructors: Anxiety

Brand
Winslow Contructors
Media
Print
Released
July 2018
Posted
March 2020
Market
Australia
Industry
Public awareness
Agency
Magnum Opus

Credits & Description:

Category: Industrial, Agriculture
Media: Print
Brand: Winslow Constructors
Agency: Magnum Opus Partners
Geo: Australia
Advertising Agency: Magnum Opus Partners, Melbourne, Australia
Creative Director: Pat Langton
Art Director: Johnathan Akiki
Copywriter: Stephen Yolland
Published: June 2018
Synopsis:
Leading civil Australian construction company Winslow Constructors are taking a bold step to raise awareness of mental health conditions within the construction industry by painting a huge Hitachi ZX360 excavator blue to support mental health organisation beyondblue.
This new initiative raises awareness about the tragic reality that Australian construction workers are more than twice as likely to die by suicide than workers in other industries.
20% of construction workers suffer from anxiety. Raising awareness of mental health in the construction industry. If you or someone you know needs support visit beyondblue.org.au or call 1300 22 4636.