Ford Promo, Case study PARKIES by J. Walter Thompson Auckland

PARKIES
The Promo / PR Ad titled PARKIES was done by J. Walter Thompson Auckland advertising agency for subbrand: Ford Focus (brand: Ford) in New Zealand. It was released in Feb 2013.
Advertising campaign for Ford

Ford: PARKIES

Brand
Ford Focus  (Ford)
Media
Promo, Case study
Released
February 2013
Posted
February 2013
Market
New Zealand
Industry
Cars
Agency
J. Walter Thompson Auckland
Creative
Sam Dickson
Executive Creative Director
Cleve Cameron
Designer
Glenn Chapman

Credits & Description:

Advertiser: FORD
Agency: JWT
Category: Cars & Automotive Services
Advertising campaign: PARKIES
Group Account Director : Aaron Taylor (JWT)
Executive Creative Director: Cleve Cameron (JWT)
Designer: Glenn Chapman (JWT)
Account Manager: Harriet Butler (JWT)
Planning Director: Jacqueline Smart (JWT)
PR Co-ordinator: Ruwani Perera (Bullet PR)
Creative: Sam Dickson (JWT)
Managing Director: Simon Lendrum (JWT)
Media Director: Suzanne Bull (JWT)
Event Manager: Paul Gunn (Gunn Communications)
Senior Art Director: Rod Prosser (JWT)
Senior Account Manager : Bree Meyer (JWT)
Account Executive: Rose Steele (JWT)
Creative Services Director: Darryn Warhaft (JWT)
Media Planner: Nick Wrigley (JWT)
Production Designer: Robin Rawstorne (Rawstorne Design)