Toyota Promo, Case study THIS IS LANDCRUISER COUNTRY by Saatchi & Saatchi Sydney

THIS IS LANDCRUISER COUNTRY
The Promo / PR Ad titled THIS IS LANDCRUISER COUNTRY was done by Saatchi & Saatchi Sydney advertising agency for subbrand: Land Cruiser (brand: Toyota) in Australia. It was released in Mar 2013.
Advertising campaign for Toyota

Toyota: THIS IS LANDCRUISER COUNTRY

Brand
Land Cruiser  (Toyota)
Media
Promo, Case study
Released
March 2013
Posted
March 2013
Market
Australia
Industry
Cars
Agency
Saatchi & Saatchi Sydney
Copywriter
Jon Burden
Creative Director
Steve Carlin
Executive Creative Director
Damon Stapleton
Art Director
V Wassim Kanaan

Credits & Description:

Advertiser: TOYOTA
Agency: SAATCHI & SAATCHI AUSTRALIA
Category: Best Use of Branded Content & Sponsorship
Advertising campaign: THIS IS LANDCRUISER COUNTRY
Group Business Director: Ben Court (Saatchi & Saatchi)
Copywriter: Jon Burden (Saatchi & Saatchi)
Agency Producer: Kate Gooden (Saatchi & Saatchi)
Creative Director: Steve Carlin (Saatchi & Saatchi)
Senior Business Director: Amy Turnbull (Saatchi & Saatchi)
Executive Creative Director: Damon Stapleton (Saatchi & Saatchi)
Art Director: Wassim Kanaan (Saatchi & Saatchi)