Airwaves Radio Desert by DDB Johannesburg

The Radio ad titled Desert was done by DDB Johannesburg advertising agency for subbrand: Airwaves Gum (brand: Airwaves) in South Africa. It was released in Aug 2013.

Airwaves: Desert

Media
Released
August 2013
Posted
August 2013
Industry
Copywriter
Executive Creative Director

Credits & Description:

In the chaotic world we live in, the intense, refreshing menthol hit of Airwaves gum is almost like a little moment of calm. It clears your head, and lets you keep on being your cool, calm, collected self, no matter whatâs going on around you.

Category: Confectionery & snacks

Client: Wrigley

Agency: DDB South Africa

Country: South Africa

Executive Creative Director: Liam Wielopolski

Creative Director: paul anderson

Copywriter: Jeff Tyser

Agency Producer: Mun-Ying de Lacey

Music + Sound Production: Lorens Persson