Category: Cars & Automotive Services
Advertiser: MERCEDES-BENZ SCHWEIZ
Product/Service: ATTENTION-ASSIST TECHNOLOGY
Agency: JUNG von MATT/LIMMAT
Executive Creative Director: Alexander Jaggy
Creative Director: Michael Rottmann
Scriptwriter: Livio Dainese/Fernando Perez
Agency Producer: Ilonka Galliard/Erasmo Palomba
Account Manager: Angela van der Sman
Account Supervisor: Thomas Hinderling
Production Company: JINGLE JUNGLE, Zürich, SWITZERLAND
Sound Studio: Jingle Jungle
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: JUNG von MATT/LIMMAT, Zürich, SWITZERLAND
Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
FVO: The Moon has ri-se-n
The golden stars flaunt
On the bright and clear sky
The forest stands black and is silent
And from the meadows rises
The white mist wonderfully
ANN: Attention Assist by Mercedes Benz. Makes sure you don’t fall asleep. Now in the new S Class.
Full script of the ad in the original language
FVO: Der Mond ist auf-ge-gan-gen.
Die goldnen Sternlein pran-gen
am Himmel hell und klar.
Der Wald steht schwarz UND SCHWEIGET
und aus den Wie-sen stei-get
der weiße Ne-bel wunderbar.
ANN: Der Attention Assist von Mercedes Benz. Sorgt dafür, dass Sie nicht einschlafen. Jetzt in der neuen S-Klasse.
Brief Explanation
The text in the spot is a common prayer used in Germany.