Category: Foods
Advertiser: UNILEVER DEUTSCHLAND
Product/Service: BIFI ENERGY SALAMI
Agency: ZUM GOLDENEN HIRSCHEN
Executive Creative Director: Philipp Keller
Creative Director: Andreas Walter
Scriptwriter: Andreas Walter
Account Manager: Claudia Timpert
Account Supervisor: Jost Köllner
Advertiser's Supervisor: Linda Ibscher
Production Company: STUDIO FUNK, Düsseldorf, GERMANY
Sound Studio: Studio Funk Düsseldorf
Sound Engineer: Marco Manzo
Music Artist/Title: Tobias Bürger/Philipp Lange, Studio Funk
Other Credits: Speaker: Tom Zahner
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: STUDIO FUNK, Düsseldorf, GERMANY
Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
SFX: Punk version of popular German lullaby 'Weißt du wie viel Sternlein stehen?'
MVO: Do you know how many little stars there are
In the wide blue sky?
Do you know how many clouds go about
Over the world?
The Lord God counted them so well
That none are missing
From the whole lot of them
From the whole lot of them
ANN: The night isn't there to sleep. New BIFI Energy, with guarana and chili extracts.
Full script of the ad in the original language
SFX: Das deutsche Schlaflied 'Weißt du wie viel Sternlein stehen?' interpretiert als Punk-Version
MVO: Weiß Du, wie viel Sternlein stehen
an dem blauen Himmelszelt
Weiß Du wie viel Wolken gehen
Weithin über alle Welt
Gott der Herr hat sie gezählet
Dass ihm auch nicht eine fehlet
An der ganzen großen Zahl
An der ganzen großen Zahl
ANN: Die Nacht ist nicht zum schlafen da. Jetzt neu BIFI Energie, mit Guarana und Chili Extrakten.“
Brief Explanation
For the launch of 'BIFI Energy' – a new mini-salami with Guarana and chili extracts – several traditional and popular German lullabies have been reissued. As a part of the launch campaign they show the effect of BIFI energy in the radio. Whether it is Heavy Metal, Punk or Techno, with BIFI Energy nobody dozes off in any case.
As a matter of course and to maintain the proper style the spots are only being broadcast between 6pm and 6am. Accordingly the internet page is only open at night as well.