Spikes Asia 2017 | ||
---|---|---|
Radio | Fast Moving Consumer Goods | Bronze Spike Campaign |
A clever example of how everything links to Carlsberg probably being the best beer in the world. Agency: TBWAAuckland.
Media: Radio
Category: Drinks, alcoholic
Client: Independent Liquor
Agency: TBWA
Country: New Zealand
Executive Creative Director: Christy Peacock
Creative Director: Julian Andrews
Copywriter: Julian Andrews
Production company: Liquid Studios
Account Director: Aimee Knox
Agency Producer: Jodi Hari
Script In English
Male VoiceOver: - How do you get to probably the best beer in the world from a Christmas tree? Well, Christmas trees are probably put up in December. December is probably a month. A month is probably one of twelve. Twelve is probably a dozen. A dozen is probably a common number of eggs Eggs probably have shells. Shells are probably found on beaches. Beaches are probably near the sea. C is probably the first letter of Carlsberg. And Carlsberg is probably the best beer in the world.