Licenced Vintners Association Radio RUGBY by Moynihan Russell

The Radio ad titled RUGBY was done by Moynihan Russell advertising agency for subbrand: Dublin Public Houses (brand: Licenced Vintners Association) in Ireland. It was released in May 2007.

Licenced Vintners Association: RUGBY

Media
Released
May 2007
Posted
May 2007
Market
Creative Director
Executive Creative Director

Credits & Description:

Advertising Agency: CAWLEY NEA\TBWA, IRELAND, Dublin
Executive Creative Director: Pearse Mccaughey
Creative Director: Alan Kelly
Scriptwriter: Jessica Kiang
Agency Producer: Suzanne Fitzgerald



Script in English

MVO: Right now, die hard rugby fans the length of the country are saying 'Sayonara, boss! Wife, out of my way! Kids, here’s a photo of Daddy!' and moving to France for the duration of the World Cup.

But if you like having a job and a family, and don’t trust French food because, lets face it, frying stuff in butter always makes it taste good no matter how ugly it was when alive, the next best thing is to watch the match in your favourite rugby pub.

The atmosphere, the tension, the skill – and that’s just you channelling four pints back to your mate without spillage. So it’ll be packed - that’s the point: it’s like being in a scrum, but with nobody grabbing you in your special place. No, aside from certain corners of Saint Denis and Bordeaux, the rugby pub is the only place to share that rare surge of pride that comes from watching an Irish team not suck at an international sport.

ANN: Find the right pub and any night's an occasion.
Brought to you by the LVA. Always drink sensibly.