Category: Public Interest, NGO
Media: Audio
Brand: E-Comm 911
Agency: Cossette
Geo: Canada
Advertising Agency: Cossette, Vancouver, Canada
Executive Creative Director: Michael Milardo
Copywriter: Pierre Chan
Account Director: Shirley Lam
Account Supervisor: Robin Russell
Producers: Philippa Groom, Brittany Taylor
Audio House: Wave Productions
Published: November 2017
Synopsis:
One in five calls to 9-1-1 is not a real emergency. These calls tie up the phone lines and take resources away from people who need immediate help in real emergency situations.