Fiat Radio, Case study COME TO THE STREETS by Leo Burnett Tailor Made Sao Paulo

The Radio ad titled COME TO THE STREETS was done by Leo Burnett Tailor Made Sao Paulo advertising agency for Fiat in Brazil. It was released in Feb 2014.
Advertising campaign for Fiat

Fiat: COME TO THE STREETS

Brand
Fiat
Media
Radio, Case study
Released
February 2014
Posted
February 2014
Market
Brazil
Industry
Cars
Agency
Leo Burnett Tailor Made Sao Paulo
Executive Creative Director
Guilherme Jahara
Creative Director
Rodrigo Jatene
Art Director
Marcelo Bruzzesi
Copywriter
Fernando Calvache
Service Agency
S De Samba

Awards:

Cannes Lions, 2014
RADIO LIONSProduct & Service: Cars & Automotive ServicesSILVER

Credits & Description:

Type of entry: Product & Service
Category: Cars & Automotive Services
Advertiser: FIAT
Product/Service: FIAT
Agency: LEO BURNETT TAILOR MADE São Paulo, BRAZIL
Client: FIAT
Product: FIAT
Entrant: LEO BURNETT TAILOR MADE São Paulo, BRAZIL
Type of Entry: Product & Service
Category: Cars & Automotive Services
Entrant Company : LEO BURNETT TAILOR MADE São Paulo, BRAZIL
Advertising Agency : LEO BURNETT TAILOR MADE São Paulo, BRAZIL...

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