Advertising Agency: Y&R PUERTO RICO, PUERTO RICO, PUERTO RICO
Executive Creative Director: Sylvia Soler
Creative Director: Vanessa Fernandez/Lourdes Berros
Agency Producer: Gladys Mercado
Script in English
NEWSCASTER(IN ENGLISH):What a fight, Mr. José “Big Daddy” Cabrero. What‘s next for the World Boxing champion?
TRANSLATOR(IN SPANISH):Qué pelea, Sr. José “Grande Papote” Cabrero. ¿Qué es lo próximo para el Campeón Mundial de Boxeo?
BIG DADDY:Ahora yo quiero tomarme un Heineken Keg bien frío. [Translation: Now I want to drink a Heineken Keg, very cold.]
TRANSLATOR:Now he wants to drink a Heineken what very cold.
NEWSCASTER:A very cold what?
TRANSLATOR:¿Un ke bien frio? [Translation: A what very cold?]
BIG DADDY:Sí, quiero un Heineken keg bien frio ahora. [Translation: Yes, I want a Heineken what very cold now.]
TRANSLATOR:Yes. Big Daddy wants a Heineken what very cold
NEWSCASTER:Heineken what?
TRANSLATOR:¿Heineken ke? [¿Heineken What?]
ANNOUNCER:Heineken Keg. Distributed by Méndez y Compañía. .
TRANSLATOR: Who?
Script in Orginal Language
NEWSCASTER(IN ENGLISH):What a fight, Mr. José “Big Daddy” Cabrero. What‘s next for the World Boxing champion?
TRANSLATOR(IN SPANISH):Qué pelea, Sr. José “Grande Papote” Cabrero. ¿Qué es lo próximo para el Campeón Mundial de Boxeo?
BIG DADDY:Ahora yo quiero tomarme un Heineken Keg bien frío.
TRANSLATOR:Now he wants to drink a Heineken what very cold.
NEWSCASTER:A very cold what?
TRANSLATOR:¿Un ke bien frio?
BIG DADDY:Sí, quiero un Heineken keg bien frio ahora.
TRANSLATOR:Yes. Big Daddy wants a Heineken what very cold, now.
NEWSCASTER:Heineken what?
TRANSLATOR:¿Heineken ke?
ANNOUNCER:Heineken Keg. Distributed by Méndez y Compañía. .
TRANSLATOR: Who?
Brief Explanation
“Qué” means what in Spanish. and “qué” is pronounced very similar to “keg”. The translator never gets the difference.