Advertising Agency: WIEDEN+KENNEDY, UNITED KINGDOM, London
Executive Creative Director: Kim Papworth
Creative Director: Kim Papworth
Scriptwriter: Frank Ginger/Sam Heath
Agency Producer: Helen Whitely
Sound Engineer: Owen Griffiths
Script in English
MVO: Here’s a real teaser...
Can problems ever be a joy?
Is it strange to think that the trickier things get, the better it is?
Not if you believe in the power of dreams.
Not if you know that the harder the puzzle, the more worthwhile the solution.
Suddenly problems aren’t problems any more.
Sure you’re still daunted by them. You wrestle with them. You toss them to and fro.
But finally…Eureka! Problem solved. You’ve cracked it.
And the greatest thing is, you’re a lot smarter than when you started.
And who’d have a problem with that?