IKEA: Misassembled Malm Bed

Credits & Description:

Agency: Bold Ogilvy & Mather Athens, Greece
Client: Ikea
Product: Ikea Assembly Service
Entrant: Bold Ogilvy & Mather Athens, Greece
Title: Misassembled Malm Bed
Product/Service: Ikea Assembly Service
Idea Creation: Bold Ogilvy & Mather Athens, Greece
Executive Creative Director: Yiannis Sideris (BOLD OGILVY & MATHER)
Deputy Executive Creative Director: Lazaros Nikiforidis (BOLD OGILVY & MATHER)
Associate Creative Director: Panos Petropouleas (BOLD OGILVY & MATHER)
Copywriter: Lazaros Nikiforidis (BOLD OGILVY & MATHER)
Copywriter: George Bousdoukos (BOLD OGILVY & MATHER)
Copywriter: Panos Petropouleas (BOLD OGILVY & MATHER)
Senior Account Director: Matina Trigkidou (BOLD OGILVY & MATHER)
Radio Producer: Ada Molfessis (Foss Productions)
Editor: Giannis Isaakidis (Foss Productions)
VO Artist: David Cook (N/A)