| LIA (London International Awards), 2015 | ||
|---|---|---|
| Radio & Audio | Public Service/Social Welfare Campaign | Silver Winner |
Entrant: GPY&R, Melbourne
Corporate Name of Client: Legacy
Senior Account Executives: Kelly Brigham/Emma Lazarou
Agency: GPY&R, Melbourne
Chief Creative Officer: Ben Couslon
Copywriters: James Wills/Joe Sibley
Executive Agency Producer: Romanca Jasinski
Production Company: Flagstaff Studios, Melbourne
Producer: Ceri Davies
Audio Engineers: Paul Le Couter/Dee Gjedsted/Stevo Williams
Description of the Project:
2015 marked the centenary of ANZAC Day – a national holiday that commemorates the Australian soldiers landing at Gallipoli in World War 1. To mark the occasion, we created ‘Letters of Gallipoli’, a podcast that re-told the ANZAC story as it happened 100 years ago, to the day. By using real letters that were written by Australians while they were aboard ships, stuck in the trenches and dying in hospital beds, you could follow their stories like never before. Each episode was broadcast on Gold FM and they could be downloaded from lettersofgallipoli.com and iTunes.