Maggi Radio MARILYN by BV McCann Erickson Bucharest

The Radio ad titled MARILYN was done by BV McCann Erickson Bucharest advertising agency for subbrand: Maggi Soups (brand: Maggi) in Romania. It was released in Sep 2006.
Advertising campaign for Maggi

Maggi: MARILYN

Brand
Maggi Soups  (Maggi)
Media
Radio
Released
September 2006
Posted
September 2006
Market
Romania
Industry
Pre-Cooked Meals & Frozen Food, Spices & Condiments
Agency
BV McCann Erickson Bucharest
Creative Director
Adrian Botan
Creative Director
Alexandru Dumitrescu

Awards:

Golden Drum 2006
RadioAdvertising CampaignsGolden Watch
Advertising CampaignsAdvertising CampaignsGolden Watch
RadioRadioGolden Drum
RadioRadioSilver Drum

Credits & Description:

Advertising Agency: McCANN ERICKSON ROMANIA, ROMANIA, Bucharest
Creative Director: Adrian Botan/Alexandru Dumitrescu
Scriptwriter: Titus Dumitrescu
Agency Producer: Tiberiu Munteanu

Script in English
SFX: crowd, piano
MVO1: Happy Birthday to you! Happy Birthday to you! Happy Birthday Mrs President! Happy Birthday to you!
ANN: If only women spent less time cooking. Maggi soups. So easy to cook.
Brief Explanation
Song in the style of Marilyn Monroe