LIA (London International Awards), 2015 | ||
---|---|---|
Radio & Audio | Beverages | Bronze Winner |
Radio & Audio | Original Music | Bronze Winner |
One Show, 2016 | ||
Radio | Consumer - Advertising - Single / Advertising - Single | Merit |
Aired on Radio Station:  
Corporate Name of Client: PepsiCo
Account Team: Ladd Martin/Patrice Reilly/Kylie Halperin/ Jillian Netzel
Agency: BBDO New York, New York
Worldwide Chief Creative Officer: David Lubars
Chief Creative Officer: Greg Hahn
Executive Creative Directors: Tim Bayne/Lauren Connolly
Associate Creative Directors: Dan Kelly/Todd Rone Parker
Copywriter: Dan Kelly
Art Director: Todd Rone Parker
Group Executive Producer: Julian Katz
Executive Music/Radio Producer: Loren Parkins
Production Company: Human
Description of the Project:
Nothing makes your taste buds sing like the bold, delicious flavor of Mountain Dew. This original song features a pair of bluegrass singers strumming their guitars and singing about the fun that might ensue while they’re sipping on the “Neon Green Dream” that is Mountain Dew.