Advertising Agency: MPM PROPAGANDA, BRAZIL
Executive Creative Director: Aaron Sutton
Creative Director: Aaron Sutton/ Jorge Iervolino
Scriptwriter: José Arnaldo Suaid/ Sidney Braz
Agency Producer: Osvaldo Zanetti/ Rita Teófilo
Account Supervisor: Regina Nogueira
Script in English
MVO: Se liga aí, certo?
Se liga aí, certo?
Se liga aí, certo?
Se liga aí, certo?
Se liga aí, certo?
ANN: It’s irritating when you’re stuck in one place. So, tune in to Rádio SulAmérica 92.1 FM and don’t get stuck in São Paulo traffic.
Rádio SulAmérica Trânsito: helping you deal with São Paulo traffic.
Brief Explanation
A man repeatedly sings the same part of a song, as if he were a scratched record, to show how irritating it is to be stuck in one place.