LIA 2016 | ||
---|---|---|
Radio & Audio | Campaign | Bronze Winner |
Radio & Audio | Electronic Equipment | Bronze Winner |
Clio Awards 2016 | ||
Audio | Product/Service: Radio | Bronze |
Audio Technique | Product/Service: Copywriting | Bronze |
Cannes Lions 2016 | ||
Radio | Radio & Audio: Home Appliances, Furnishings, Consumer Electronics & Technology | Bronze Lion Campaign |
Agency: Cossette, Rakuten Kobo Inc
Brand: Rakuten Kobo
Country: Canada
Advertising Agency: Rakuten Kobo Inc, Toronto
Entrant Company: Cossette, Toronto
Media Agency: Cossette, Toronto
Pr Agency: Cossette, Toronto
Production Company: Pirate Toronto, Toronto
Chief Marketing Officer: Alan Macnevin (Rakuten Kobo Inc)
Creative Director, Writer: Johnathan Careless (Cossette)
Account Director: Aniesha Farrington (Cossette)
Agency Producer: Erica Metcalfe (Cossette)
Creative Director, Writer: Marissa Mastenbroek (Cossette)
Chief Creative Officer: Peter Ignazi (Cossette)
Chief Creative Officer: Carlos Moreno (Cossette)
Producer: Maggie Blouin Pearl (Pirate Radio)
Vp, Client Leader: Wendy Morgado (Cossette)
Sound Engineer: Ian Boddy (Pirate Radio)
Director: Tom Eymundson (Pirate Radio)
Senior Director, Crm & Loyalty Marketing: Marianne Hamilton (Rakuten Kobo Inc)
The spots in this campaign are composed entirely of actual book titles available from Kobo.