Valentine's Day is supposed to be romantic. But the reality is often a different story. So this year, SKY TV via DDB New Zealand created a pop-up channel that played romantic movies all Valentine's weekend, so even if your significant other let you down, there was somewhere you could find some real romance.
Media: Radio
Category: Entertainment & leisure
Client: SKY TV
Agency: DDB Group New Zealand
Country: New Zealand
Chief Creative Officer: Damon Stapleton
Executive Creative Director: Shane Bradnick
Creative Director: Mike Felix
Creative Director: Brett Colliver
Sound: Dan Partington
Agency Producer: Alva Casey
Group Business Director: James Blair
Client: Kate Whittle