Advertising Agency: UNCLE GREY OSLO, NORWAY, Oslo
Creative Director: Frank Nystuen
Scriptwriter: Petter Jahre/Frank Nystuen/Bjornar Olsen
Agency Producer: Frank Nystuen
Account Supervisor: Paal Klepper
Director: Petter Jahre
Sound Engineer: Joachim Sandvik
Script in English
SFX: Man humming; shaving sounds
SFX: Sounds of a crash and a smack.
MVO1: (laughing) Oh daddy. Oh my god! I took a Mc Twist on your snowy white face. How is that for a close shave, papa?
SFX: Smack!
ANN: Snowboard everywhere dudes. The Norwegian Snowboard Association.
Brief Explanation
Snowboarding is all about guts, anarchy and creativity when it comes to places to practice your sport. In this campaign we wanted to show the target audience that it’s only their imagination that limits where they can snowboard.