Advertising Agency: UNCLE GREY OSLO, NORWAY, Oslo
Creative Director: Frank Nystuen
Scriptwriter: Petter Jahre/Frank Nystuen/Bjornar Olsen
Agency Producer: Frank Nystuen
Account Supervisor: Paal Klepper
Director: Petter Jahre
Sound Engineer: Joachim Sandvik
Script in English
SFX: People chattering; Mendelssohn's 'Wedding March' finishes.
MVO1: We are gathered here today to...
MVO2: Woooohooo...
SFX: Sounds of a crash; gasps of shock
MVO2: Oh my god. What my curry! Did you see that little girl! I made a 540 backside air on your snowy white wedding dress. Hahaha!
SFX: Smack!
ANN: Snowboard everywhere dudes. The Norwegian Snowboard Association.
Brief Explanation
Snowboarding is all about guts, anarchy and creativity when it comes to places to practice your sport. In this campaign we wanted to show the target audience that it’s only their imagination that limits where they can snowboard.