Advertising Agency: McCANN NORWAY, NORWAY, Oslo
Creative Director: Erlend Klouman Høiner
Scriptwriter: Tore Woll
Account Supervisor: Thomas Barre/Anne Kirsti Melhus
Advertiser's Supervisor: Karen Lima
Director: Øystein Johnsen/Eskil Paus
Script in English
SFX: Dentist drill
SFX: Solo Super Song
SFX: Drill stopping
SFX: Man spitting – Solo Super Song
SFX: Drill starting – Solo Super Song
Script in Orginal Language
SFX: Tannlegebor
SFX: Solo Super Sang
SFX: Bor stopper
SFX: Man spytter – Solo Super Sang
SFX: Bor starter – Solo Super Sang
Brief Explanation
The spots advertise the TVC where a boy is infected with a song when he drinks a Solo Super. The whole idea was to target only people who had seen the TVC, when the TVC wasn't running. The idea was to brand not only the bottle itself, but also the song and TV ad. That's why we intentionally left out the tagline and product.