Belo Essentials Radio LOVER by DDB Manila

The Radio ad titled LOVER was done by DDB Manila advertising agency for subbrand: Sunexpert Sunscreen Lotion (brand: Belo Essentials) in Philippines. It was released in Aug 2010.

Belo Essentials: LOVER

Media
Released
August 2010
Posted
August 2010
Creative Director
Account Supervisor
Executive Creative Director
Production Agency

Credits & Description:

Category: Cosmetics & Beauty, Toiletries

Advertiser: BELO ESSENTIALS

Product/Service: SUNEXPERT SUNSCREEN LOTION

Agency: DDB DM9JAYMESYFU

Executive Creative Director: Eugene Demata

Creative Director: Jerry Hizon

Scriptwriter: Dee Taar

Agency Producer: Butch Tayao

Account Manager: Caloy Sambrano

Account Supervisor: Ronald Barreiro

Production Company: SOUNDESIGN, Makati City, THE PHILIPPINES

Date of First Appearance: Jan 1 1900 12:00AM

Entrant Company: DDB DM9JAYMESYFU, Makati City, THE PHILIPPINES



Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD

SFX: Beach ambience

FVO: I love you but... the pain is already too much.
I long for your warmth but you hurt me.
I offer you my body yet you still burn me!
Must I spend my days aching just to be with you?
Should I spend my days shielding myself from your touch?
Yet, still... I want to be with you until you have to go.
We can’t go on like this.

ANN: Because you can’t help but love the sun. Belo Essentials SunExpert.



Brief Explanation

If you love the sun, you won't mind the abuse with Belo SunExpert.