Advertising Agency: LEO BURNETT, UNITED KINGDOM, London
Executive Creative Director: Jonathan Burley
Creative Director: Tony Malcolm/Guy Moore/Jonathan Burley
Creative Director: Tony Malcolm/Guy Moore/Jonathan Burley
Scriptwriter: Tony Malcolm/Guy Moore
Agency Producer: Adam Furman
Account Supervisor: Nick Morrell/Richard Bookey
Producer: Adam Furman
Sound Engineer: Munzie Thind
Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
MVO: Just step away from the counter for me, please.
Just lift your hand to the side; put your hands out of the way for me, I'm just going to search your pockets.
Put all you have down on the counter from your pockets there, please.
SFX: Coins on the counter
MVO: Have you anything sharp in your pockets, that’s gonna hurt either you or me?
Just keep your hands out to the side there for me, please.
Take your wrist watch off and place it on the counter, please.
Take your belt off and place it on the counter, please.
ANN: Get caught drink driving and you’ll be processed like any other criminal. Think.
MVO: Just step back and take your shoes off one at a time, please.
And lift your feet for me one at a time, please
Put your shoes back on.
Search complete, Sarge.