A series of Vic Bitter radio commercials designed to run only during 'knock off time' for tradies, from 4-6pm weekdays.
Category: Drinks, alcoholic
Client: CUB
Agency: Clemenger BBDO Melbourne
Country: Australia
Executive Creative Director: Ant Keogh
Creative Director/ art director: Ben Couzens
Creative Director/ writer: Jim Ingram
Producer: Sevda Cemo
Account Director: John Meagher
Radio Director: Paul LeCouter