Buckling up is as critical for passengers as it is for drivers. This spot from Y&R South Africa is a reminder that the driver is responsible for making sure everyone in the car is buckled up.
Category: Charities & appeals
Brand: Western Cape Government
Agency: Y&R South Africa
Country: South Africa
Chief Creative Officer: Graham Lang
Creative Director: Nkanyezi Masango
Copywriter: Graham Krige
Producer: producer
Client Team Director: Rowena Fester
Studio: Big Leap
Engineer: Craig Ormond