Category: Savoury Foods
Advertiser: COOP JEDNOTA SLOVENSKO
Product/Service: COOP JEDNOTA TRADITIONAL QUALITY YOGHURTS
Agency: JANDL
Production Company: PROTOS PRODUCTION, Bratislava, SLOVAK REPUBLIC
Date of First Appearance: Sep 26 2010
Chief Creative Officer: Pavel Fuksa
Creative Director: Ján Fajnor / Rado Ondrejicek
Copywriter: Karol Thiry/Samo Marec
Art Director: Pavel Gajdos
Account Supervisor: Marek Stejskal
Producer: Michal Hlavacka
Director: Jiri Hanych
Editor: Ludek Hudec
Music: Michal Novinski
Account Manager: Zuzana Maliniaková
Planner: Marek Rajcsányi
Director Of Photography: Alexander Surkala
English Description
Using a word play with the words "druh" meaning a kind or a sort of something and "druha" meaning the other or the second one, this ad focuses on the wide offer of different yoghurts in COOP Jednota stores.