Category: Agency Self-Promo
Media: Integrated
Brand: Adsapience
Agency: Adsapience
Geo: Ukraine
Advertising Agency: Adsapience, Kyiv, Ukraine
Creative Director: Iurii Gorbachevskyi
Copywriters: Nadia Barmashina, Irina Lukienko
Designers: Yulia Litvishkova, Yana Gryva
Published: March 2018
Synopsis:
To research what women really feel about the celebration we launched a facebook flashmob with a "buketchallenge" hashtag. So, we've decided to give our partners the special wallet with symbolic "rights" — this is what we call a driving.