Category: Alcoholic Drinks
Advertiser: ALEXANDER KEITH'S
Product/Service: KEITH'S BEER
Agency: PUBLICIS TORONTO
Production Company: SONS AND DAUGHTERS, Toronto, CANADA
Chief Creative Officer: Duncan Bruce
Creative Director: Pat Pirisi
Copywriter: Pat Pirisi
Art Director: Kenneth Fothergill
Agency Producer: Carlo D'ercole
Producer: Carlo D'ercole
Director: Tim Hamilton
Editor: Mick Griffin
Animation: Track And Field
Cinematographer: Doug Koch
EditingCompany: Rooster Productions
Cinematographer: Doug Koch
Editing Company: Rooster Productions
English Description
Keith's Girlfriend: Made to Share, is based on the premise that some things in life are not meant to be shared. As a cardinal rule, a man never 'shares' his girlfriend with anyone, hence when one male actor introduces his friend to his girlfriend after giving her a kiss, the friend kisses her as well. The commercial ends with the two men sharing a pint of Keith's beer, because beer is 'made to share'.