Advertiser: ALZHEIMER NEDERLAND
Agency: N=5
Category: Fundraising & Appeals
Producer: Albert Klein Haleveld
Planner: Irmgard Van Der Weele
Editing Company: Hectic Electric
Post Production: Hectic Electric
Advertiser's Supervisor: Karin Huntjens
Agency Producer: Linda Kiphardt
Art Director: Lukas Van De Ven
Copywriter: Lukas Van De Ven
Creative Director: Lukas Van De Ven
Account Manager: Maurice Gilissen
Sound Design/Arrangement: The Ambassadors
Director Of Photography: Bastiaan Rolff
Editor: Lisette Van Der Lee
Director: Stefan Egberts
Brief Explanation
This commercial was filmed with hidden cameras. The lady was completely unaware and truly confused for a moment. That is how she experienced what it is like to have Alzheimer´s.