#Don'tLetThemDisappear
Category: Alcoholic Drinks
Brand: Amarula
Media: Film
Country: South Africa
Advertising Agency: Fcb Cape Town, South Africa
Executive Creative Director: Mike Barnwell
Creative Director: Aaron Harris
Art Director: Dylan Davies
Copywriter: Alistair Morgan
Director: Felix Seuffert
Production Company: Butterfly Films / Cape Town
Editor: Richard Starkey
Post Production: Upstairs Ludus
Date: July, 2017
Description:
Every 15 minutes an African elephant is killed for its ivory. If the ivory trade isn't stopped, all of Africa's elephants will have disappeared by the year 2030. To highlight the plight facing Africa's elephants, Amarula are removing the iconic elephant from their label.