Clio Awards, 2013 | ||
---|---|---|
Public Relations | Public Affairs | Gold |
Cannes Lions 2013 | ||
PR Lions | Sectors & Services; Public Affairs | Gold |
Media: Online
Category: Public interest
Agency: TRY
Brand: Amnesty International
Geo: Europe, Norway
This campaign was launched in an attempt to change the Norwegian law on sexual assault and rape. And it succeeded – the law is now about to change, as a direct consequence of the campaign.
Advertising Agency: TRY/Apt, Oslo, Norway
Art Directors: Egil Pay, Sara Hødnebø, Caroline Ekrem
Copywriters: Lars Joachim Grimstad, Sebastian Prestø, Anders Holm
Key Account Manager: Lars Mitlid
Project manager: Marte Heiersted
Production company: One Big Happy Family
Director: Hans Petter Moland