| Spikes ASIA 2016 | ||
|---|---|---|
| Film | Internet Film: Corporate Image & Sponsorship | Bronze Spike |
Client: Ap (Thailand) Public Company
Product: Corporate
Entrant: Ogilvy & Mather Bangkok, Thailand
Idea: Ogilvy & Mather Bangkok, Thailand
Editor: Jul 25 2016 12:00am
Executive Creative Director, Art Director: Boonasak Bunnahirun (OgilvyOne worldwide Ltd.)
Creative Group Head, Copy Writer: Jate Pattanachinda (OgilvyOne worldwide Ltd.)
Vice Chairman: Nopadol Srikieatikajohn (Ogilvy & Mather, Thailand)
Art Director: Ekamorn Sukhonpitumart (OgilvyOne worldwide Ltd.)
Art Director: Phanus Sobsamai (OgilvyOne worldwide Ltd.)
Managing Director, Strategic Planner: Tiwat Nitchote (OgilvyOne worldwide Ltd.)
Business Director: Doungporn Chardtong (OgilvyOne worldwide Ltd.)
Account Manager: Thai Meesupwattana (OgilvyOne worldwide Ltd.)
Senior content editor: Phimphimol PhimNgam (OgilvyOne worldwide Ltd.)
Associate Planning director: Warun Siriprachai (social@ogilvy)
Director: Panusard Tanashindawong (The Tank By Film Factory)
Producer: Arpakorn Pinyothananont (The Tank By Film Factory)
Editor: Nittaya Tanprasitwat (The Tank By Film Factory)
Project Manager: Worasit Sangsiri (OgilvyOne worldwide Ltd.)
Cameraman: Khaned Khongkha (The Tank By Film Factory)
Sound Engineer: Rittee Joel Srichanwongse (Wild at heart)
Online Artist: Krongyote Glinfuang (Fenix Post House)
Project Manager: Kanchaporn Bejraputra (OgilvyOne worldwide Ltd.)
Brief Explanation
This is an unscripted video of an interview of a victim. A victim of a seemingly trivial, often neglected, but criminal offense.
The film begins with the beginning of the end of a man. Social media’s merciless murder of a simple man and how he was unjustly punished by more than 40,000 comments on social media.
Two years ago, a man was accused of being "a perv" (pervert) who thought to have hid a camera in his shoe (to take obscene photos of women). The social bashing changed his life forever. He tried to tell the truth, and get everyone to understand what happened, but no one listened. This film brought him back and gave him a chance to tell the unknown truth, the truth of his innocence. He is still suffering today. He’s literally dead inside.
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