There’s been a lot of talk in the media about'The Ghost of San Francisco', which became a metaphor for the niggling seed of doubt the nation felt every time the Team New Zealand took to the water, thanks to their dramatic 2013 America’s Cup loss. So when they won in 2017, long-term sponsors, ASB, congratulated the team with a film that celebrated the victory and farewelled the Ghost of San Francisco.
Media: TV
Category: Finance & insurance
Client: ASB Bank
Agency: WiTH C...