We challenged a group of children to open some christmas gifts. Gifts that are different from what they are used to receive. The effect was what we expected. Despite of being surprised with wheelchairs, crutches, and other kind of objects that are not necessary for them, the children began playing with them.Agency: Partners Portugal
Category: Public interest
Client: Associação Salvador
Agency: Partners Portugal
Production: Stoppline Films
Country: Portugal
Director: Pedro Varela
Project Manager: Nuno Noivo
Creative Director: Ivo Purvis Pedro Lima
Art Director: Ivo Purvis Rodrigo M
Copywriter: Pedro Lima Maria Bravo
Account Director: paula cardoso
Agency Producer: Pedro Domingos