Australia Day Lamb: Operation Boomerang

Credits & Description:

This year, the highly anticipated Australia Day lamb campaign created by The Monkeys, Sydney sees Lambassador Sam Kekovich joined by legendary newsreader Lee Lin Chin and a host of Australian icons for 'Operation Boomerang'. Their mission: to save Australians abroad from going without a lamb barbecue on Australia Day.
Operation Boomerang was the brainchild of commander Lee Lin Chin. Having spent Australia Day 1996 in Warsaw, without 'a chargrilled chop in sight', she vowed to 'never let that happen to another Australian again'.
Cut to present day, when Chin's army, including Sam Kekovich and Fitzy & Wippa, commences its calling to save as many overseas Aussies as possible. Other notable Aussies such as rugby player Stephen Moore, acclaimed cricketer Mitchell Johnson and someone who may or may not be Princess Mary feature throughout the content. As the troops land back on home soil, they're met with a message from the 'Prime Minister' and a delicious lamb barbecue, manned by chef George Calomobaris. Because after all, you never lamb alone on Australia Day.
Media: TV
Category: Other
Client: Australia Day
Agency: The Monkeys
Production: Rabbit
Country: Australia
Director: Lachlan Dickie
Executive Creative Director: Scott Nowell
Producer: lucas jenner
Senior Art Director: Paul Sharp
Senior Copywriter: Mike Burdick
Executive Producer: lucas jenner
Executive Producer: Alex Hay
DoP: Germain McMicking
Head of Production: Thea Carone
Managing Director: Matt Michael
Planning Director: Michael Hogg
Content Director: Katie Wong-Hee
Content Manager: Siena Shuttler
Production Designer: Jackson Dickie
Offline: Dan Lee @ The Butchery
Post Production: White Chocolate
VFX Supervisor: David Mosqueda
Colourist: Scott Maclean
Designer/Compositor: Michael Blanche
Sound: Song Zu
Sound Designer: Simon Kane
Producer: Jess Bonney
Music: Damian de Boos-Smith, Sound Planet Australia
MLA Group Marketing Manager: Andrew Howie
MLA Brand Manager - Lamb : Matthew Dwyer
PR Agency: One Green Bean
Media Agency: UM