Bgh Film Friends by Del Campo Saatchi & Saatchi Buenos Aires, Primo Buenos Aires

The Film titled Friends was done by Del Campo Saatchi & Saatchi Buenos Aires, Primo Buenos Aires advertising agencies for subbrand: Bgh Silent Air Conditioner (brand: Bgh) in Argentina. It was released in Mar 2012.

Bgh: Friends

Awards:

Cannes Lions 2012
Film LionsHome Appliances & FurnishingsGold
London International Awards 2012
TV/Cinema/Online FilmHome Furnishings/AppliancesShort List
TV/Cinema/Online FilmHome Furnishings/Appliances CampaignGold Winner
FIAP 2012
Television/CinemaElectrical Household Appliances / Furniture / House EquipmentSilver Sol
The International ANDY Awards 2013
TelevisionHousehold Durable ProductsGold
One Show 2013
One ShowConsumer Television / :30/:25 - SingleMerit
New York Festival 2013
FilmHome Appliances & FurnishingsGOLD WORLD MEDAL
FilmHome Appliances & FurnishingsSILVER WORLD MEDAL

Credits & Description:

Type of entry: Product & Service
Category: Home Appliances & Furnishings
Advertiser: BGH
Product/Service: AIR CONDITIONERS
Agency: DEL CAMPO NAZCA SAATCHI & SAATCHI Buenos Aires, ARGENTINA
Advertiser BGH
Product AIR CONDITIONERS
Entrant DEL CAMPO NAZCA SAATCHI & SAATCHI Buenos Aires, ARGENTINA
1 of 3 Campaign
Type of Entry: Product & Service
Category: Home Appliances & Furnishings
Title: FRIENDS
Advertiser/Client: BGH
Product/Service: AIR CONDITIONERS
Entrant Company: DEL CAMPO NAZCA SAATCHI & SAATCHI Buenos Aires, ARGENTINA
DM/Advertising Agency: DEL CAMPO NAZCA SAATCHI & SAATCHI Buenos Aires, ARGENTINA


Brief Explanation
The campaign is comprised of three spots, depicting different situations which explain that with the arrival of the Summer heat, nothing causes families more suffering than Dads in Briefs. And each of the spots finishes with the perfect solution: Get them Dressed with a BGH Silent Air Conditioner.