Advertised Brand: Café de Colombia
Media: TV
Advert Tite(s): “Liftoff,” “Taste-Tested for Greatness,” “Inspected for Greatness,” “Handpicked for Greatness”
Headline and copy text: ‘Greatness is Brewing’ in Rokkan’s New Campaign for Café de Colombia
Behind humankind’s greatest moments, we believe that something special might have been brewing. And that something was a pot of Colombian Coffee. A coffee that is carefully handpicked, thoroughly inspected, and thoughtfully taste-tested to ensure that every cup achieves coffee greatness—and might help you achieve some greatness of your own.
Advertising Agency: Rokkan, United States
Agency website: http://rokkan.com/
Published: July, 2016
ROKKAN:
Chief Creative Officer – Brian Carley
Chief Strategy Officer – Sean Miller
SVP, Chief Delivery Officer – Joe Tao
SVP, Client Partnership – Matt Garcia
SVP, Media and Analytics – Lindsay Williams
Senior Media Strategist - Lorraine Schwartz
Strategy Director – Emily Garvey
Strategist – Spice Walker
Creative Director – Jeff Samson
Creative Director – Anthony DiPaula
Art Director – Brad Kranjec
Copywriter – Tommy Dudley
Executive Producer (Hone Production) – Greg Tharp
Senior Producer (Hone Production) – Tina Lam
VP, Client Partnership – Kaitlyn Brenner
Account Supervisor – Jenna Clapp
PRODUCTION:
Production Company – Soft Citizen
Managing Partner, Executive Producer - Eva Preger
Executive Producer – Link York
Head of Production – Rob Burns
Director – Aircastle
Director of Photography - Mikhail Petrenko
Line Producer - Merrie Wasson
Production Designer - Jesson Moen
Production Coordinator – Kelsey Larkin
Production & Post Coordinator - Kyle Sanderson
POST PRODUCTION:
Editorial/Finishing - Fluid Editorial
Editor - John Piccolo
Assistant Editor – Stephen Ortega
Executive Producer - Laura Relovsky
Senior Producer - Valerio Iorio
VFX Artist: Chris Davis
Flame Assist: Cliff Moller
Graphics: Scout/Marc Boutges
Audio - Mr Bronx
Executive Producer – Claudia Gaspar
Mixer – Eric Hoffman
Color – Company 3
Colorist – Jaime O’Bradovich
Producer – Katie Andrews
DIGITAL:
Digital Producer - Lucy Adams
Front End Developer - Dusan Milko
Experience Design - Jeff Lagasca