Brand: Cafe TC
Media: Online
Category: Recreation & Leisure
Agency: Dentsu
Geo: India
Cafe TC: Cafe TC Liquor Ticker - The World's First Ad Ticker on WhatsApp
We modified WhatsApp’s API to convert its status into a running ticker and profile pics into GIFs! From the revamped logo to the new menu to the exclusive offers, everything was showcased on this ticker. Through Facebook, Twitter and other collaterals, users were asked to add our number, look us up on WhatsApp and take a screenshot of an offer in order to avail it.
Advertising Agency: Dentsu Webchutney, New Delhi, India
Chief Creative Technologist: Gurbaksh Singh
Copy Supervisor: Nitin Jain
Copywriter: Akshay Anand
Senior UI Designer: Govind Singh
Video Production: Akshay Raheja
Additional Credits: Hemant Kumar, Moosa Khan
Published: December 2015