Canal+: Bleep - Episode 1 The Shoot

Credits & Description:

Title of Entry: Bleep - Episode 1 The Shoot
Brand: CANAL+
Product/Service: CANAL+
Client: CANAL+
Entrant Company: BETC
Creative Agency: BETC
Duration of Entry: 01:18
Craft Leader(s): Stéphane Xiberras
Chief Creative Officer: Stéphane Xiberras
Creative Director: Eric Astorgue
Copywriter: Martin Rocaboy
Account Manager: Bertille Toledano, Guillaume Espinet, Marie Lequime, Mathilde Lancon, Ténée Diouf
Production Company: Henry
Producer: Hugo Diaz
Date of Release: 2019-09-29
Director: Martin Werner
Sound Studio: Kouz
TV producer: David Brakha, Isabelle Menard
Strategic planning: Antoine Pivard
Traffic: Elodie Diana
Assistant art director: Anouk Bossois
Synopsis:
The first two episodes of this campaign precede news of a Canal+ and Netflix partnership. The first features French actor Kad Merad (star of Republican Gangsters) who has to announce the new streaming content offer without mentioning N******. The second episode features a family discussing the previous ad over dinner. The final spot reveals the partnership, which lets people access Netflix via Canal+. Kad, who hasn't been briefed, loses the plot as he finds himself surrounded by décor and actors from Netflix classics in what he believes to be a pure Canal+ ad.