Category: Fundraising & appeals
Advertiser: CARE
Product/Service: CARE IN THE COMMUNITY
Agency: WMcCANN
Production Company: BOSSA NOVA FILMS, São Paulo, BRAZIL
Chief Creative Officer: Washington Olivetto
Executive Creative Director: Guime Davidson
Creative Director: Milton Mastrocessario
Copywriter: Omar Caldas/David Bertoncello
Art Director: Carlos Bertuol/Eduardo Talley
Agency Producer: Paula Moraes/Gabriela Andrade
Account Supervisor: Shari Corulla
Producer: Bossa Nova Team
Director: Carla M/Gabi Brites
Editor: Felipe Minicucci
Post Production: Bossa Nova Team
Account Manager: Pedro Whitaker
Account Manager: Pedro Whitaker
English Description
We follow a circus' professional from Circus Duba and street boy Leo, both trying to earn their living juggling in the streets of Sao Paulo. At the end we realize that the preparation makes a difference. And the lack of preparation as well.