Cashmere Tissues: Evolution

Credits & Description:

Kruger Products
Product: Cashmere Bathroom Tissue
Division VP, Consumer Marketing: Nancy Marcus
Category Director, Bathroom Tissue: John McPherson
Marketing Manager: Oliver Bukvic
Assistant Brand Manager: Stefanie Schram
Agency: john st
Account Director: Heather Crawley / Sarah Henderson
Account Manager: Susan Simpson / Mary Lou Ricci
Creative Directors: Stephen Jurisic / Angus Tucker
Art Director: Nellie Kim
Copywriters: Chris Hirsch