Category: Internet Film
Advertiser: CHEVROLET
Product/Service: CHEVROLET CAMARO
Agency: AG2 PUBLICIS MODEM
Production Company: CONSPIRAÇÃO FILMES, São Paulo, BRAZIL
Date of First Appearance: Oct 24 2010
Chief Creative Officer: Luciano Almeida
Executive Creative Director: Octavio Maron
Copywriter: Fidel Lombardi Ferrugem
Art Director: Marcelo Fiuza
Agency Producer: Glaura Goncalves
Account Supervisor: Ana Denaro
Producer: Renata Brandao
Director: Daniel Lieff
Editor: Daniel Lieff
Sound Design/Arrangement: Junk/Om
Cameraman: Will Etchebehere
Music: Junk/Om
Planner: Deny Batista
Director Of Photography: Will Etchebehere
Editing Company: Conspiração
English Description
The shortfilm “Don't touch my Camaro” was produced to advertise the release of the new Chevrolet Camaro 2011 in Brazil, that was arriving for the first time in the country. Shot in a first person view, the video put the audience inside the musclecar for a crazy ride around the city. The experience showed the consummer what it feels like to be driving the Camaro, bringin the thrill of riding a legend.