Category: Entertainment & Leisure
Advertiser: BLACKHAWKS
Product/Service: BLACKHAWKS
Agency: OGILVY & MATHER
Production Company: OPTIMUS, Chicago, USA
Chief Creative Officer: Joe Sciarrotta
Director: Joe Sciarrotta/Mike Diedrich
English Description
Chicago Blackhawks center, Jonathan Toews, is
known as Captain Serious for a good reason.
He has an incredibly intense game face. Which
serves an important purpose in the locker room.
Jonathan’s game face allows him to give an inspiring
pre-game speech.
Without saying a word.