Full-service agency Spinach has launched a national television campaign for Circulon Cookware, highlighting the brand's unique non-stick circles that ensure food won't stick, guaranteed.
The 30-second TV commercial utilises high-speed macro photography to give viewers an extreme close up view of Circulon's non-stick cooking process, from the first droplet landing on the frypan to the completed meal sliding effortlessly onto a dinner plate.
Category: Other
Client: Meyer Cookware Australia
Agency: Spinach, Melbourne
Production: Carnival Productions
Country: Australia
Executive Creative Director: Frank Morabito
Producer: Ben O’Donnell
Sound: Nylon Studios
Post production: Method Studios
Director: Ben&Viv
Food Stylist: Ben Masters
Media: Spinach
Chief Marketing Executive: Suzanne Murphy
Lead Brand Manager: Lisa Higginbottom