Brand: Cisco
Product: Cisco Spark
Agency: Goodby Silverstein & Partners
Associate Partner and Creative Director: Will Elliott
Professor of Astronautics: David Barnhart (one of the collaborators of the Space Hotel)
Description:
The Goodby Silverstein & Partners is introducing a new ad campaign for Cisco —the “Space Hotel.” The new campaign, featuring a 360 video virtual tour and product demo documentary, illustrates how Cisco Spark’s bold collaboration platform allows teams to make the impossible possible.
For this digital campaign, GS&P brought together an interior designer, a space explorer, an astronautics professor and a travel expert to answer the question: With space tourism upon us, where will we stay?
The result is the Space Hotel—an immersive 360 video tour of a galactic hotel that might only be a few years from reality given the technology already at our fingertips. The hotel includes a lobby, bedrooms, a dining area, an observation deck and the universe’s first zero-G swimming pool.