Advertised brand: Coca Cola
Coca-Cola и «смайлы»: Праздник к нам приходит!
Advert title(s): Coca Cola Emojis
Headline and copy text (in English):
Holidays are coming
Holidays are coming
Holidays are coming
Holidays are coming
Holiday refreshments what we bring,
This season, it's always the real thing
Advertising Agency: Ogilvy & Mather, Moscow, Russia
Agency website: www.ogilvyrussia.ru
Creative Director: Holger Poeshl
Senior Copywriter: Igor Zarubin
Art Director: Irina Pavlikova
Account Director: Anastasia Khrapaleva
Published: December, 2014
Short rationale (optional):
Sometimes words are not enough to express what you feel. That’s why Coca-Cola now introduces its traditional Christmas song “Holidays are coming” translated into optimistic emoji language!
Published: December 2014