Loeries Awards 2017 | ||
---|---|---|
Television, Film And Video Communication | Internet Video – Above 30s | Silver |
Cristal Festival 2017 | ||
Film | Telecommunication | Silver |
Film Craft | Best Casting | Bronze |
Category: Electronics, Technology
Media: Film
Brand: Connect
Agency: TBWA
Geo: United States
Advertising Agency: TBWA\RAAD, New York, USA
Chief Creative Officer: Walid Kanaan
Executive Creative Director: Fouad Abdel Malak
Creative Directors: Manuel Borde, Krix Berberian
Art Director: Oswaldo Sa
Production Company: Focus Films
Producer: Julien Masri
Strategist: Ali Cheikhali
Director: Jad Aouad
Published: February 2017
Description: Lebanon is a country that's thrives on following trends, unfortunately not all areas have the right internet connection and end up being late comers to online fads. So we tackled slow connectivity with humor and used unscripted characters from remote areas in Lebanon to recreate live versions of the Ice bucket challenge and the Harlem-Shake.