Every single shot, frame, person, character, icon, word, slang and sound is authentic, absolutely real and genuine. 100% Angolan. Itâs a tailor made concept for what the brand stands for and for what it means for the consumer that touches in the most very sensitive points on the Angolan people: their pride and their love for their country. Their essence basically. All of this delivered trough a great symbiosis between beautiful images and a powerful voice over executed in a way that was never seen before in Angolan advertising. This is Angola. This is Cuca. D
Brand: Cuca
Media: TV
Category: Alcoholic Drinks
Agency: TBWA
Geo: Angola
Cuca: This is Angola
Advertising Agency: TBWA, Luanda, Angola
Creative Directors: Diogo Peixoto, Miguel Reis
Art Director: João Martins, Diogo Peixoto
Copywriter: Sara Sezifredo, Miguel Reis
Published: November 2014